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Wednesday November 14, 2012Micah unveiled as Ambassador for Alive & Kicking

By Rhonda Richards | In General

Micah is delighted to announce that he has been made Ambassador for Alive & Kicking, a UK based social enterprise that has set up football stitching factories in Kenya, Zambia and Ghana. The factories have created over 120 jobs in areas of high unemployment and have stitched over 400,000 balls, a quarter of which have been donated to children who otherwise would be playing with homemade alternatives.

“I’m delighted to be an Ambassador for Alive & Kicking,” Micah said. “I was sent one of their footballs a few years ago so I’ve known about their work since then. It’s a fantastic way to create jobs for those that need them in Kenya, Zambia and Ghana, and provide equipment for people that can’t afford to buy it. I’m looking forward to getting involved and seeing how I can help.”

Alive & Kicking’s CEO, Will Prochaska said: “It’s fantastic to receive the support of such a high profile and well respected figure in English football. I know our football stitchers in Africa are going to be particularly proud to be associated with Micah and I hope that one day they may be able to meet him in person.”

“There couldn’t be a better time for Micah to get involved with Alive & Kicking as we’ve just launched our third factory in Ghana and are promoting our first charitable Christmas gift, called ‘Balls For Africa’, on the shelves of John Lewis.” added Prochaska.

Micah will help launch Alive & Kicking’s Christmas appeal which is aiming to raise money to create new jobs in Africa. He joins other high profile supporters of the project including Barack Obama, Didier Drogba and Prince Harry.

For further information on Alive & Kicking, please visit